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Research for marketing decisions

Green, Paul E.

Research for marketing decisions Paul E. Green - 5th ed. - Englewood Cliffs, N.J. : Prentice Hall, 1988. - xii, 784 p. : ill. ; 25 cm. - The Prentice Hall series in marketing .

Includes bibliographical references and index.

ISBN: 0137741758

LCCN: 88005800

Subjects--Topical Terms:
Marketing research.
Research;Marketing

LC Class. No.: HF5415.2.G7 1988

Dewey Class. No.: 658.8/3

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